Category: product-marketing

Why Are Poems Appearing In Advertising?

During a recent ad break, half listening to the chatter on the screen and the surrounding household noise, I became aware that the sound rhythms coming....

How Do You Get Busy Online Addicts to Notice Your book?

Hello, is there anyone sitting there?

The Art Of The Tease...How To Launch A Teaser Campaign

Consumers demand more than traditional forms of engagement. They now have much higher expectations and expect brands to amuse and entertain them.

Could Shoppable Content Raise Your Game?

‘Shoppable content’ is a form of marketing that is developing as fast as the capabilities of the internet are evolving. Broadband speeds, digital....

How To Turn Your Customers' Instagram Photos Into Your Biggest Marketing Channel

We live in a society where we're inundated with adverts and sales pitches from dawn until dusk. People understand marketing ploys and sales techniques,....

Valentine's Day Campaign Tips For 2016

It's that time of the year again; Valentine's Day. Everything's about to turn red (especially the faces of all us single people when we're asked about....

Spice Up Your Social Media Marketing For Valentine's Day

The data's been collated and it's heavily weighted towards the guy with the love-heart arrows - Valentine's Day is the second largest commercial event....

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