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5 Awesome New Year’s campaigns

 

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Your Knock-Out Boxing Day Marketing Strategy

Boxing Day is the Black Friday of UK sales. It's the day after Christmas, the end of festivities and the beginning of the biggest discount season in....

5 Awesome Twitter Competition Ideas

Twitter contests can be a highly effective form of generating buzz and engaging with your audience online. Not only can a Twitter campaign increase....

Marketing To Different Age Demographics

Marketing can be tricky, even once you've worked out your key target audience you need to consider the diversity of that group.

The Art Of The Tease...How To Launch A Teaser Campaign

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Consumers demand more than traditional forms of engagement. They now have much higher expectations and expect brands to....

Why You Should Be Starting Your Christmas Campaign Now

I know, I know, there are many, many holidays between now and when we finally get to Christmas. But trust us, the time to start planning is right now,....

In Praise Of Fake Holidays

Happy...well it doesn't really make a difference what day you are reading this, somewhere, everywhere there is someone celebrating something.

I've Seen The Future and It's All Talk

My new girlfriend is so understanding, she's a great listener, always ready to help where she can. In the morning I roll over in bed having been....

What Your Prize Says About Your Contest

Are you keeping your eyes on the prize? Your choice of prize communicates at lot more than "win this" it also gives clues about your contest, your....

How To Make Your Contest Viral

Anyone creating a campaign will be hoping that their particular creation will “go viral” and gain that authentic and organic reach that money can’t buy.

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